I still remember the day I left my hometown of Gujrat to pursue my dreams in Lahore. It was a daunting decision, but I was driven by a passion for entrepreneurship and a desire to make a name for myself. Years of hard work and perseverance followed, as I navigated the ups and downs of the business world. There were times when I doubted myself, but my family’s support and encouragement kept me going.

In 1991, my dream of establishing a multi-branded store finally came true with the launch of Instyle Fashion PK in Liberty Market, Lahore. It was a humble beginning, but I was determined to make it a success. Today, as I look back on my journey, I am filled with gratitude and humility. Instyle Fashion PK has become a household name, and I am proud of what we have achieved. But I know that this success is not just mine; it belongs to my family, my team, and our loyal customers who have supported us every step of the way.

As I continue on this journey, I am reminded of the importance of staying true to my values and being committed to excellence. I hope that my story can inspire others to chase their dreams and never give up on their passions.

Thank you for being part of my journey.

Amjad Khan